T ransparency matters: Beginning from the idea that everything is political, we try to shed light on the mystery behind daily publications, showing their ideological biases. To this end, we are committed to linking the biography of every author to each post we make, as well as to the Wikipedia page (where it exists) of the newspaper where the author’s work appears.

Accountability matters: We attempt to showcase opinion work that is signed; we believe individuals should take responsibility for their words; and so we strive to only include people who do not hide behind the safety of an unnamed, unsigned, ‘editorial board’.

Declared biases matter: Ideally, we look for journalists who are willing to declare their own blind spots and biases in their own writing, each time they write.

Dialogue across political spectrum matters: We believe individuals have to at least be aware of the discourse of opposite political camps. We strive to place contrasting views on subjects important enough to be written on by newspapers with opposing platforms.

Place matters: As an organization seeking to balance the global and the local/regional, we believe each particular event is interpreted in a unique way, depending on the writer’s cultural and geographical context . We look for journalists who, when dealing with global events, write about the ways in which they affect their lived reality.

Trends/historical links matter: We believe in the importance of a journalistic institutional memory – though it may be presently lacking; we want to create this by linking to previous articles, and by creating simple links to previous, inter-related events, in an effort to move away from the world of instant sound-bytes.

Purposeful action matters: We believe that the world can be a better place when people are able to take unbiased action.

Our readers matter: We respect our readers as people with passion for truth and authenticity.

August 2011/Revised February 2012